JSW MG Motor India Climbs to Second Place in India’s Luxury EV Segment: Cyberster & M9 Fuel Demand, Sales Up 34% YoY

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JSW MG Motor India Climbs to Second Place in India’s Luxury EV Segment

JSW MG Motor India has secured the second spot in India’s luxury EV segment, propelled by the MG Cyberster sports roadster and the MG M9 Presidential Limousine. As per September 2025 Vahan data referenced by the company, both halo models are attracting discerning buyers, generating waiting periods of 3–4 months. This surge has coincided with a strong festive sentiment and GST-led price relief, supporting the brand’s broader sales momentum across both ICE and EV lines.

Ranking Rise: What “Second in Luxury EVs” Signifies

Moving into the second position in the luxury EV space underscores a strategic pivot for JSW MG Motor India: leveraging distinctive, high-aspiration products to elevate brand perception and capture premium EV customers. Rather than only chasing volumes with mainstream electric models, the brand has layered in aspirational flagships the open-top, performance-oriented Cyberster and the chauffeur-class M9 Presidential Limousine to draw buyers who value exclusivity, design, and experiential ownership.

MG Select, the marque’s luxury retail channel, sits at the center of this strategy, curating boutique-style experiences from discovery to delivery and aftersales. The positioning complements MG’s broader portfolio, helping the brand straddle both premium and value ends of the market.

Quick Summary

Item Details
Milestone JSW MG Motor India ranked #2 in luxury EV segment
Demand Drivers MG Cyberster sports car, MG M9 Presidential Limousine
Wait Times 3–4 months (high demand)
Monthly Sales (Sept 2025) 6,728 units
YoY Growth (Sept 2024 vs Sept 2025) +34% (5,021 → 6,728)
Market Tailwinds GST reductions, Navratri festive season sentiment
Flagship Highlight Cyberster touted as India’s highest-selling sports car (256 units via MG Select)
Official Site MG Motor India

Demand Indicators: Waiting Periods and Segment Response

The 3–4 month waiting period for the Cyberster and M9 indicates strong order books and limited initial allocations typical of halo products that depend on specialized manufacturing, customization options, or curated retail processes. For prospective customers, this means:

  • Early booking is advisable if delivery timing is important.
  • Configuration choices (colors, trims, accessories) may influence timelines.
  • Dealer-level transparency on allocation cycles can help plan ownership.

High wait times in luxury segments often sustain the exclusivity halo, further amplifying desirability and resale confidence.

MG Cyberster: Sports EV With Convertible Drama

Touted by the brand as India’s highest-selling sports car (256 units via MG Select since the July 2025 launch), the Cyberster blends concept-car theater with road-ready performance. Standout elements typically include:

  • Convertible body style that is rare in the EV space, especially at this price/performance point.
  • Performance-forward tuning for fast sprints and engaging dynamics.
  • Tech-heavy cockpit with immersive screens and driver-assist features.

For buyers, the Cyberster represents an EV that feels special to drive and to look at, not just a rational zero-emission purchase.

MG M9 Presidential Limousine: Flagship for the Chauffeured Class

At the other end of the spectrum, the MG M9 Presidential Limousine targets business leaders and luxury family buyers who prefer to be driven:

  • Rear-seat comfort and cabin isolation tuned for long rides.
  • Premium materials, advanced infotainment, and occupant-wellness touches (ventilation, massage, ambient lighting, privacy features).
  • Presence and stature that signal flagship ownership from the curbside.

Together, Cyberster + M9 give MG a two-pronged luxury EV strategy one emotional and driver-centric, the other plush and chauffeur-centric.

Sales Momentum: 34% YoY in September 2025

JSW MG Motor India reported 6,728 units in September 2025, up 34% year-on-year from 5,021 in September 2024. Key tailwinds:

  1. GST reductions that trimmed effective prices, nudging premium buyers off the fence.
  2. Festive season sentiment (Navratri onset) that traditionally boosts showroom traffic and conversions.
  3. Balanced portfolio of ICE and EVs, allowing MG to capture diverse buyer intents from first-time premium adopters to tech-forward EV enthusiasts.

The luxury EV ranking serves as a headline achievement but sits within a broader, multi-powertrain growth story.

Why This Matters for India’s Luxury EV Landscape

  • Proof of premium EV appetite: Sustained demand for Cyberster and M9 indicates Indian luxury buyers are comfortable embracing EVs when the product feels special.
  • Retail innovation as a differentiator: MG Select demonstrates how experiential retail can add perceived value and trust in a nascent premium EV market.
  • Pressure on rivals: A credible #2 position will likely spur competitors to accelerate convertibles, grand tourers, and ultra-luxury EVs tailored to Indian tastes and infrastructure realities.

What Buyers Should Know Before Booking

  • Confirm delivery windows for specific trims/colors.
  • Explore finance/lease options that suit luxury EV residuals and corporate use.
  • Plan charging home DC or AC wallbox plus a verified route network for frequent intercity travel.
  • Check service ecosystem for MG Select to understand maintenance cadence, courtesy vehicles, and concierge support.

Frequently Asked Questions (FAQs)

1) Which models lifted JSW MG Motor India to #2 in luxury EVs?

The MG Cyberster sports car and the MG M9 Presidential Limousine.

2) What are the current wait times?

The brand indicates 3–4 months, depending on variant, spec, and dealership allocation.

3) How strong are MG’s recent sales?

September 2025 sales reached 6,728 units, up 34% YoY from 5,021 in September 2024.

4) What helped the sales momentum?

GST reductions and the Navratri festive season boosted sentiment across both ICE and EV lineups.

5) Is the Cyberster really selling as India’s top sports car?

MG states the Cyberster has become India’s highest-selling sports car, with 256 units sold via MG Select since the July 2025 launch.

6) What distinguishes MG Select?

It is MG’s luxury retail channel, designed to deliver a premium, curated ownership experience from purchase to aftersales.

7) I plan to book what should I prioritize?

Confirm allocation and delivery timelines, review home/office charging, and evaluate service and warranty coverage specific to your usage pattern.

Official Site

For product pages, retail locations, and booking information, visit:
MG Motor India – Official Website

For More Information Click HERE

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